A Home for Artists
Who Want to Grow

Both are invite-only and have the same pricing. The key difference is branding and access: Cultivate artists get official Paper Garden Records branding, roster placement, our 'New Artist Alert' campaign to 39k+ subscribers, and extended a la carte services like Digs campaigns, events, and fan investor opportunities. Roots artists release under their own name or our white label 'PGRoots'.

We select Cultivate artists based on fit, momentum, and alignment with what we're building. If you're on Roots and hitting milestones (like strong Greenhouse community support), you may be recognized with 'Bloom' status and considered for Cultivate.

Nope! We're here to keep things simple. That said, we're happy to provide one if you'd like.

You can remove yourself from working with us, in part or in full, at any time. This is rare in the industry - most sync companies require 2-3 year minimum commitments, and distribution deals often lock you in. We don't. If it's not working, we'll help you transition out smoothly. No hard feelings.

No. Credits never expire and can be used across any combination of services, for new releases or catalog gems.

Of course! You can top up at whatever per-credit rate you started with, or move up a tier if you're purchasing a larger package. A few examples: • Example A: You bought 500 credits at £1.80/credit. A top-up of 200 credits would be £360. • Example B: You bought 500 credits at £1.80/credit. A top-up of 1,000 credits would be £1,500 (moving you to Tier 2 at £1.50/credit). • Example C: You bought 2,000 credits at £1.00/credit. A top-up of 200 credits would be £200 (since you're already at the lowest rate).

We generally recommend the full ecosystem, but if you're already happy with (or contractually stuck with) your current setup and partners, we can carve out certain elements and reallocate some of those credits. Just let us know!

Yes. You retain 100% ownership of your masters and publishing, and keep 100% of streaming royalties. We only share revenue (50/50) on sync placements and brand partnerships that we secure for you.

If you've signed up with the Paper Garden Ecosystem for distribution and/or sync, you'll have your own unique login to both IDOL and our royalty management partner, where you can see the full detail of all revenue streams we're managing and collecting for you. We generate statements quarterly and pay out all artists who are owed at least £100. If you've earned less than £100, you can still request a payout for the full amount at any time. We pride ourselves on transparency, so if you'd like additional reporting on any particular service you've selected, just let us know and we'll compile and send reports on an as-requested basis.

Definitely! You can release up to 5 singles OR 3 singles and an album as part of this service.

Yes! We work with you to create a compelling pitch for IDOL to submit to the DSPs (Spotify, Apple Music, etc.). For Cultivate artists, we also offer 3rd party playlist pitching via Groover as an a la carte service.

We work with our sync partners (Maximal Music Sync & Broadest Spectrum) on an exclusive basis. This means they're not just sitting around waiting for music supervisors to find hidden gems in a large library - they're proactively pitching everything in their roster, including the full Paper Garden catalog (Roots, Cultivate, and Legacy artists). They hand-select each artist and label they work with, and they've selected Paper Garden with intention. Mallory Zumbach (Maximal) and Amy Roberts (Broadest Spectrum) have worked together since 2015 at Round Hill Music, landing hundreds of syncs. Their track record includes Grey's Anatomy, Shameless (250+ placements), Lucifer, IKEA, JP Morgan Chase, and 40+ placements in the last two years alone.

We handle the heavy lifting so you can focus on your music. The process: (1) We craft the pitch together based on your goals, (2) We identify the right targets and markets together, (3) We build the contact list, (4) We tag-team the outreach. For example: we send the first email with you on CC, you engage on social, we follow up if there's no response, then you handle negotiations once conversations start. This applies to venue booking, brand partnerships, and philanthropic collaborations.

Yep! We treat each festival application the same way we do direct outreach.

On rare occasions, we can act as a full booking agency (routing, negotiations, etc.), but this is set up on a monthly retainer basis and usually starts at 1,500 credits per month depending on scope and territories.

Paper Garden Digs offers unique music collaborations between artists, brands, and charities. Each chapter includes a new song and original video with the artist discussing the collaboration, plus a creative voice from the brand. It's a multi-channel digital experience with all creative assets, SEO-optimized landing pages, and promotion across our 45,000+ email/social followers. Paid placements are pitched, and pro bono placement is guaranteed. Available to Cultivate artists.

The Greenhouse is our members club - a community of Paper Garden artists, fans, and supporters. As an artist, you get access to partner discounts, community connections, and the fan investor revenue share program (available to Cultivate artists; Roots artists may be invited to participate).

The Artist Collective Board is made up of Paper Garden artists at the 'Legacy' level - artists we've worked closely with for quite a while and whom we've evolved and grown with together. They help vote on which artists progress to Cultivate and Legacy tiers, ensuring our community has a voice in who joins the family.